Peter excels in client/brand integration, strategy, and project management, spanning Hospitality, Travel, and Technology sectors. Peter has spearheaded the successful brand launches and expansions of renowned firms such as iHOP, Papa John’s, KLC brands, Roadster, and more.

His exceptional leadership oversaw post-merger integrations, and acquisitions of new businesses, including a recent $15.5 million brand acquisition. Peter has unlocked a substantial $1 billion+ in global growth. Leveraging specialisms in emerging markets, branding, sales, marketing, and operations management.